have massive experience in providing research input at all stages of
the creative process. Our consultants have worked extensively with a
wide range of agencies, both in their past lives on the client side
and in a consultancy context.
We strongly believe in the benefits to everyone of working in
partnership and have developed a range of approaches to making this
profitable for all concerned.
Our rapid turnaround times and low costs make us an ideal partner
for marketing agencies operating under the time and cost pressures
arising from their clients.
Typical tasks include:
rapid, low-cost insights into consumer usage and attitudes for
use at the pitch stage
insights at the early stages of strategy development to ensure
that all potential strategies are based on sound consumer
the evaluation and development of branding and creative
final check before media spends are committed behind the chosen
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